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One thing I hear often is how much team members enjoy being around one another—working closely together, networking, and perhaps most importantly, finding ways to connect. This highlights the importance of connection in leadership.

Admittedly, connection can be a challenge, especially in remote-first or hybrid work environments. As we adapt to different working conditions, staying connected can sometimes feel like an uphill battle. However, the importance of genuine connection has never been more critical.

Abraham Maslow addressed our deep need for belonging decades ago in his Hierarchy of Needs. At the end of the day, each of us has a fundamental need to connect with others.

And yet, as leaders, it’s easy to overlook this basic human need within our own teams. We get wrapped up in what needs to get done—our to-do lists, our goals—and we lose sight of the people doing the work.

Everyone Communicates, Few Connect

Outside of our physical needs and the need for security, the desire for human connection is one of the most powerful drivers we have. John Maxwell believed in it so much that he dedicated an entire book to the subject: Everyone Communicates, Few Connect. If you haven’t read it, I highly recommend it—it’s well worth the time.

It’s also important to note that everyone’s need for connection looks a little different. But if we fail to meet that need for our team members, we risk a drop in engagement and productivity.

So, take a moment and think:

• What are you doing to connect with your team?

• How are you helping them feel seen and significant?

• Do they know, without a doubt, that they are a valuable part of your team and the organization as a whole?

• Are you doing it often enough? Or is there room for growth?

Each of us wants to feel like we matter. That sense of belonging and connection plays a vital role in achieving that. Maslow called it Esteem and Self-Actualization. When team members feel connected, valued, and significant, the result is simple: higher productivity, stronger engagement, and deeper loyalty.

In Conclusion

So, as I wrap this post up, here are five simple things you can start doing right now to help your team feel more connected—to you, to one another, and to the organization as a whole:

1. Hold regular one-on-one meetings.
2. Involve everyone in decision-making whenever possible.
3. Ask for honest feedback on your leadership, and commit to growing.
4. Make space for small talk—it matters more than you think.
5. Smile. Say “thank you.” And mean it.

Don’t overcomplicate leadership. Sometimes we make it a lot harder than it really needs to be. Until next time, lead empowered, and keep fighting for the highest possible good of others.

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